If you take your most devoted customers for granted, you’re losing an enormous opportunity. When it comes to driving sales, few things are more important than building loyalty. Rewarding the…
4 effective marketing strategies for SMB’s against bigger competitors. 1. Niche down Small businesses need to go laser focused on a chosen market segment. I am talking hyper focused, zeroed down…
At the heart of product management is the ability to discover the customers’ pain and then leading the way in solving that pain in the best way possible. In…
If it seems like 2016 was a booming year for small business, it’s because more entrepreneurs are going into business and staying in business. In fact, the survival rate for…
Most buyers understand that investing in the right small business requires a thorough due diligence process. However, there’s much more to evaluating a potential purchase beyond assessing the company’s cash…
The portion of your IT portfolio that hasn’t yet moved to the cloud represents your “cloud gap.” In today’s IT organization, the cloud permeates everything. Its ability to affect…
Expanding your business internationally is never an easy endeavor, but it’s often a necessary next step in growing your customer base and increasing revenue. If you’re confident in your product…
Traditionally, CEO strategy presentations are derided as little more than “cheap talk.” After all, it doesn’t cost much to rent out that conference room, set up the video link,…
There has been plenty of talk about the need for a chief analytics officer or chief data officer. But do you ever wonder what they do for a living?…
Many big data analytics teams choose to not use DevOps methodologies, but there are real benefits to applying DevOps concepts to those big data initiatives. Extracting accurate and…
Long-term thinking is a vital element of effective change leadership. For change to pay off, a leader must have grit and a desire to see change through to the…
Companies that want to commercialize their data — or those that want to create a data-driven solution using data from another source — should use an Agile lifecycle process, Stratigos…
Deloitte Consulting report on the future of IT sees ‘Unbound IT’ aligned with the ‘kinetic enterprise’ and able to tap external tech resources. The enterprise must become more flexible…
Businesses must boost operational efficiencies enterprisewide if they want to keep up with rapid market and technology shifts. And many are investing in machine data analytics to do so, according…
Here’s how a lot of people think about global supply chains. Companies in the developed world, eager to source products and services in places where labor costs are low, have…
As enterprises advance in the world of digital business, the old project-based IT model is due for change. Digitization offers IT teams unprecedented opportunities to create value by becoming…
If the IT group isn’t up to the task of implementing analytics, it’s worth checking out the possibilities of outsourced analytics. Over the past several years, it has been…
Deloitte Consulting has published its eight annual report on the state of technology, calling the 2017 version, Tech Trends 2017: The Kinetic Enterprise. CTO Bill Briggs suggested in an…
The financial services industry is often one of the hardest industries to disrupt. Consumers build a sense of trust and loyalty with their financial provider and will often continue that…
Leaders need to be resilient in the age of economic shifts caused by Trump and Brexit, Christine Lagarde, managing director of the International Monetary Fund has said. US economy will see…